Saturday Business Spotlight featuring Paige Goldade

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WELCOME TO SATURDAY BUSINESS SPOTLIGHT, WHERE WE FEATURE A DIFFERENT BUSINESS EVERY SATURDAY!

This week we are featuring
Paige Goldade of Sioux Falls Birth Services

How long have you been in business?

2 years!

What is your business all about? (services, products, etc)

I teach Birth Boot Camp childbirth classes. I have 8 different classes varying from 3 hours to 10 sessions. Each class is different but couples can tailor them to their specific needs. My classes prepare couples for the birth they want to remember!

What makes your business unique?

Birth Boot Camp offers modern, up-to-date childbirth education. We are constantly striving to update our materials to the latest evidence based research. Couples leaving my classes will be prepared for any birth experience. I teach the pros and cons to all interventions, preparing couples for any variations that might arise. I have 8 different classes which I offer live or online. This really allows couples to pick and choose classes to serve their specific needs. They are also able to make up two classes at no additional cost online!

What made you start your business?

I had an amazing pregnancy and labor experience after a difficult year of infertility. It was an amazing, empowering experience for my husband and I. I knew I needed to share my knowledge and love with other couples preparing for their births. Far too many women are robbed of great birth experiences just because they don't know their options.

What would you say are the top three skills needed to be a successful business owner?

Passion - I believe business owners need to have a passion and love for what they are doing. 

Perseverance - They also need perseverance to get through the ups and downs of owning their own business. 

Communication - Great communication skills is also a must. Being able to be relatable and approachable really is an important skill to have if you want to grow your business.

What three pieces of advice would you give to someone who wants to launch their own business?

1. Find a need - I suggest starting a business that has a need in your community. 

2. Build a community - Build word of mouth, get out there and meet with other business owners and learn how to build your community. Make yourself visible. Do everything you can to get the word out that your are providing your new service. I find that is the best way to get customers. Proving you have a great product through happy customers will grow any business!

3. Never give up - It can be hard with the ups and downs of owning your own business. Surround yourself with positive supports, you may need to lean on them. Ask for advice when needed. Don't give up on a bad day.

Who has been your greatest inspiration? Or what book has inspired you the most? Or what is your favorite book?

My greatest inspiration in business is Donna Ryan. She founded Birth Boot Camp. She is an amazing business owner. She is the hands on, feet on the ground face to the company. She is always available, whether text, phone or email, all hours of the day. She pushes me to persevere and always has a listening ear and open heart.

How do you conquer those moments of doubt that so often stifle or trip up or stop so many?

I go back to the root of why I started this business. I did it because I love it and when I remember that my worries seem to go away. I find that Sioux Falls has an amazing birth community. Everyone here really supports each other and lifts me up.

Please feel free to share any other information that will help your audience get to know you better.

I am married to my high school sweetheart. Together we have two beautiful children. I am a registered nurse at Avera. In love coffee, kombucha, baby giggles, and the smell of freshly mown grass.

Thank you, Paige, for letting us share a bit about you!  


If you’d like to reach out to Paige, here is Paige’s Contact Information.

Paige Goldade

Birth Boot Camp Instructor

(701)290-7072

Facebook: https://www.facebook.com/bbcpaige/


5 Things to Know About Finding Clients on LinkedIn

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If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; and solopreneurs looking for freelancers to build their dream team. In the world of business relationships, you just never know who you’ll meet that will possibly send you your most lucrative client, so growing your network steadily and consistently makes good business sense.

However, if you think blasting LinkedIn users with connection requests is the way to go, put the brakes on your plans and rethink your strategy. Here’s some well-researched advice:

1. Nobody likes a spammer. Logging in to your dashboard and sending out a blast of connection requests is not a good use of your time. And if you think blasting your current connections with your latest product, service, or event will make you instant friends, think again. These are typical forms of spamming which will lose you connections instead of gaining them.

2. Don’t use people just for introductions. When someone accepts your connection, get to know that person and their company before asking for introductions to others in their network. People are very protective of their networks and will pick and choose whom they allow access. If they refer you to their connection, and that introduction or meeting doesn’t go well, then THEIR reputation is at stake. Building relationships goes two ways for this exact reason.

3. Remember the Golden Rule: Treat others as you want to be treated. Follow your simple common sense: If you don’t want to be bombarded with connection requests and product offers or offers to join teams and you don’t know the person asking, why would you do those same things to others? Connect with others who have a common interest or whose companies compliment yours. A personalized connection request makes a big difference, too.

4. Allow time to build relationships and to build your network. Your network will NOT grow overnight, especially if you use spam tactics to connect with people. Think of networking as the “planting of seeds,” where you certainly talk about what you do and who you are but in a natural, organic, and authentic way instead of in sales mode. Over time your connections will remember what you do and if they like your style, they will readily refer people to you; but they need to know you better and that takes time.

5. Provide value to others. One way to showcase your expertise to your LinkedIn connections is to share consistently. Write articles, participate in groups, ask questions, and share about your mission and why it’s important to you. Educate your followers about what you do or the problems you can solve. Done consistently, this type of sharing will keep you in people’s minds and you just never know when they will be ready to hire you or send you a referral.

Networking on LinkedIn really boils down to common sense: Act professionally so you portray your business in the best possible light and be authentic in your interactions. Your ideal clients will be drawn to you once they get to know you as a person instead of as a salesperson.

If you’d like a few more quick tips on using LinkedIn, get our FREE Quick Guide to LinkedIn Resource.

Opening Soon: Women's Business Society (Online)

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I am so beyond excited to share with you that the doors to the Women’s Business Society are now open. As most of you know, I love connecting with others, and that is one thing that I have missed since I started working out of my home office.

Oh, how I missed the quick chats at the coffee machine, or bouncing an idea of a coworker.

Introducing: Women’s Business Society & Virtual Co-Working!

If you work from home, or in a solo office, or just a boss babe who is a bit lonely, not to mentioned overwhelmed with juggling all the duties being boss brings…you need to check this out.

If you know me, I’m not a sales person, and I would only share something with you that I 100% believe in and know there is value.

The Women’s Business Society is a virtual co-working, learning, and implementation society.

Not only will there be virtual co-working, there will be online social events, educational opportunities, accountability and assistance from leading experts.

Founders ONLY pricing for my Fresh Impact community, the next 4 days (we want to open to the Founders next Monday) we are offering you all a 50% off discount while we fine-tune all of the pieces of this community. Basically, you are "founders" of the society and help us build it into everything we all need. And the best part...you get to keep the 50% discount even when we open this to the public on June 1st. Provided there are any seats left (we have a limited number of available offices).

Join us in this incredible opportunity to connect, build and grow your business with smart, intelligent women like yourself.

Coffee N Connections: Building Community

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One of the things Fresh Impact helps business owners with is sharing tips on how to create a connection, start a conversation and develop relationships with their community. In the past year, we’ve been blessed to take this same online process to offline.

Fresh Impact is a proud founder, sponsor and supporter of a local event, Coffee N Connections. Recently we were featured in a local paper.

To learn more about Coffee N Connections and community, here is the article.

Coffee N Connections

Saturday Business Spotlight featuring Tiffany Herderhorst

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WELCOME TO SATURDAY BUSINESS SPOTLIGHT, WHERE WE FEATURE A DIFFERENT BUSINESS EVERY SATURDAY!

This week we are featuring
Tiffany Herderhorst of TH Unlimited LLC

How long have you been in business?

It will be two years in July.

What is your business all about? (services, products, etc)

I provide administrative & specialty services to mission-driven entrepreneurs so they can focus on their core business and reach their business goals with a little less stress.

What makes your business unique?

The relationship I have with my clients is what makes my business unique. I take my relationship with clients seriously and the trust my clients put in me. I am adamant about the happiness of my clients and will do what it takes to complete any service request.

What made you start your business?

As a mom of two young children and the wife of a firefighter, working outside the home had started to take it toll on me and my family. The commute was brutal and I was not my best me during the few hours I was with my family at night. I wanted to contribute to our finances but I didn’t want someone else telling me when I could take vacation or worry about my job when my kids were sick or we had doctor appointments. I started to search for ways to work from home and through the help of a fire wife friend discovered the virtual assistant world. I decided to take charge of my own life in pursuit of being the best version of myself I could be as a mom, a wife and be excited about work again. My business ignited a passion and excitement in me I had not experienced in almost 15 years of corporate life. I knew very quickly I had found what I wanted to do not only for me but for my family.

What would you say are the top three skills needed to be a successful business owner?

  • Problem Solving

  • Communication

  • Tenacity

What three pieces of advice would you give to someone who wants to launch their own business?

  • Have a strong support group. Owning a business is not always a bed of roses and it is hard but so worth it for freedom. Having a great support system around you to encourage you to not give up is vital.

  • Dream big.

  • Be passionate about what you want to do. That passion will drive you when times are tough.

Who has been your greatest inspiration? Or what book has inspired you the most? Or what is your favorite book?

Since entering the entrepreneur world, my greatest inspiration has been all the “mompreneurs” I have meant on this journey. At this point all of my clients are women, and the majority are moms. I experience women supporting, encouraging and empowering one another every single day. It is incredible.

My favorite author is Karen Kingsbury. I love all of her books.

How do you conquer those moments of doubt that so often stifle or trip up or stop so many?

I reach out to my support system for encouragement and confidence to keep going.

Thank you, Tiffany, for letting us share a bit about you!  


If you’d like to reach out to Tiffany, here is Tiffany’s Contact Information.

TH Unlimited, Vandalia, IL

Website: www.thunlimited.com

Facebook: https://www.facebook.com/tiffanyherderhorstvirtualassistant/

Saturday Business Spotlight featuring Beth Petersen

This week we are featuring
Beth Petersen of Unwind Bodywork

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WELCOME TO SATURDAY BUSINESS SPOTLIGHT, WHERE WE FEATURE A DIFFERENT BUSINESS EVERY SATURDAY!

How long have you been in business?

5 months on my own, 5 years as a Massage Therapist

What is your business all about? (services, products, etc)

I specialize in providing pain relief, injury, and sports recovery by providing Thai Massage.

What makes your business unique?

My work is different from traditional Western style of massage, because it is done fully clothed, on a mat on the floor. I use a lot of mobility, slow compression, and lengthening techniques to improve flexibility, mobility, and get you out of pain.

What made you start your business?

One of my first jobs out of high school was at a group home with adults with developmental and physical disabilities. I believe in empowering individuals to live their lives as independently as possible, and one of the things I noticed was that the physical therapy exercises and stretches gave my clients the physical capabilities of maintaining their independence. I saw a direct correlation between higher mobility being linked to greater independence. I, then spent some time working in nursing homes, and saw the same correlation. I'm a results-oriented person, so I decided to spend my life's work in helping people improve their mobility, which is directly connected with removing their pain. Thai Massage allows me to achieve all of these goals.

What would you say are the top three skills needed to be a successful business owner?

Integrity, hard work, and discipline

What three pieces of advice would you give to someone who wants to launch their own business? Do the right thing in all circumstances, live by the "golden rule", and work like your life depends on it!

Who has been your greatest inspiration? Or what book has inspired you the most?

I'm inspired by a couple of people in the massage industry, Shawn Kitzman with Sustainable Coaching Practices, and Robert Gardner with Robert Gardner Wellness. They both inspire me in different ways, but equally as much.

How do you conquer those moments of doubt that so often stifle or trip up or stop so many?

I honestly just take a break and do some self care. I stretch, work out, take a bath, or do something completely unrelated to get my mind out of the dark places. Then I get back to work with a fresh face.

Thank you, Beth, for letting us share a bit about you!  

If you’d like to reach out to Beth, here is Beth’s Contact Information.

Company’s Name and Location: Unwind Bodywork, 1800 S Alpine Ave Sioux Falls, SD 57110

Website: www.fallsunwind.com